I have over 15,000 followers on Instagram, and I’ve helped grow Buffer’s Instagram account to over 100K. Here are tried-and-tested tactics that genuinely work. Paid advertising on social media can be incredibly powerful if you're battling to reach the right audience — especially when you need to tap into very specific demographics. Which is where … Read more
A step-by-step guide to scheduling Bluesky posts, cross-posting to other platforms like X or Mastodon, and even creating threads. Paid advertising on social media can be incredibly powerful if you're battling to reach the right audience — especially when you need to tap into very specific demographics. Which is where Facebook really shines. With over … Read more
In this article, Senior Design Engineer David Luhr, breaks down the details behind the new homepage hero on Buffer.com. Paid advertising on social media can be incredibly powerful if you're battling to reach the right audience — especially when you need to tap into very specific demographics. Which is where Facebook really shines. With over … Read more
Schedule smarter. Compare the top social media scheduling tools of 2026, see side-by-side features and pricing, and learn how to choose the right scheduler for your workflow. Paid advertising on social media can be incredibly powerful if you're battling to reach the right audience — especially when you need to tap into very specific demographics. … Read more
We analyzed 7.1 million TikTok posts to find the best time to post on TikTok in 2026. Here’s what the data says — plus how to find your own best times. Paid advertising on social media can be incredibly powerful if you're battling to reach the right audience — especially when you need to tap … Read more
From subscriptions to UGC to merch — discover 12 ways to monetize your Instagram following, even if you don’t have a massive following. Paid advertising on social media can be incredibly powerful if you're battling to reach the right audience — especially when you need to tap into very specific demographics. Which is where Facebook … Read more
There are plenty of alternative social media management tools out there, many of which are on par with — and some a bit better than — Hootsuite. Here are some of the best options. Paid advertising on social media can be incredibly powerful if you're battling to reach the right audience — especially when you … Read more
Buffer does a lot more than schedule posts. Here’s everything else it can do : from managing comments across platforms to tracking what’s actually working with analytics. Paid advertising on social media can be incredibly powerful if you're battling to reach the right audience — especially when you need to tap into very specific demographics. … Read more
Replying to Threads comments boosts engagement by 42%, according to our analysis of 128,000 posts. Here’s why Threads rewards replies more than any other platform. Paid advertising on social media can be incredibly powerful if you're battling to reach the right audience — especially when you need to tap into very specific demographics. Which is … Read more
Facebook Ads can feel overwhelming at first, but they don’t have to be. Here’s what you need to know to get your campaigns up and running — without the stress. Paid advertising on social media can be incredibly powerful if you're battling to reach the right audience — especially when you need to tap into very … Read more